Starting a business is hard, and even more challenging in a city like Detroit. But there is help out there.

Today’s episode is your opportunity to hear from five different entrants to the Hatch Detroit contest. They’re the winners of a public vote from the top 10.

That annual event sponsored by Comerica bank grants $100,000 to a business to start their brick and mortar location somewhere in Detroit, Hamtramck or Highland Park. 

The finalists are Brix Wine & Charcuterie, The French Cow, Ilera Apothecary, 27th Letter Books, and Street Beet.

We’re going to talk to each of the five would-be grantees and executive director Vittoria Katanski. And after listening to the show, if you want to vote for your favorite, you can do so here.