I reject your doubt and substitute my own.'Merchants Of Doubt' by Naomi Oreskes & Erik M. Conway is a historical recount of the scientific debate regarding the effects of smoking, the DDT insecticide, chlorofluorocarbons and burning fossil fuels. The evidence proved there was health and environmental damage but a group of individual scientists waged a campaign to seed doubt against the science.I summarised the book as follows. "It started solid but slid into subjective opinion towards the end. It was quite illuminating when they stuck to the book's subtitle but personally I would only read the first third or first half if I had to read it again."I hope you have a fantastic day wherever you are in the world. Kyrin out!Timeline:(0:00) - Intro(0:37) - Synopsis(2:26) - Merchants: Buyers & sellers of commodities for profit(12:03) - Doubt: Uncertainty, distrust & hesitation(17:56) - Observations/Takeaways(29:26) - SummaryConnect with Mere Mortals:Website: https://www.meremortalspodcast.com/Discord: https://discord.gg/jjfq9eGReUInstagram: https://www.instagram.com/meremortalspodcast/TikTok: https://www.tiktok.com/@meremortalspodcast