Podknife - What will happen to marketing in the age of AI? | Jessica Apotheker by TED Talks Daily

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What will happen to marketing in the age of AI? | Jessica Apotheker

Podcast |: TED Talks Daily
Publisher |: TED
Media Type |: audio
Podknife tags |: Business,; Education,; Science & Medicine,; Society & Culture
Categories Via RSS |: Business,; Education,; Society & Culture
Publication Date |: Dec 07, 2023
Episode Duration |: 00:11:03

Generative AI is poised to transform the workplace, but we still need human brains for new ideas, says marketing expert Jessica Apotheker. She explores how marketers can find their niche in the world of AI based on their preference for data or creativity, offering a pragmatic and hopeful look at the future of business.

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