On this episode of Layer Zero, David is joined by Eli Tan, NFT reporter, and Casey Craig, Global Head of Comms of Coindesk for an in-person Bankless Studio interview.

Crypto is evolving at mind-boggling rates and traditional media is having a tough time keeping up. Enter Coindesk. Reporters such as Eli and the rest of the Coindesk team are as much on the frontier as those building in crypto.

Hear how Eli and Casey fell down the crypto rabbit hole, how they got their roles at Coindesk, what challenges they face as a crypto journalism organization, and how media is keeping up with crypto.

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----- Topics Covered

0:00 Intro 5:26 Eli’s Background 7:57 Casey’s Role at Coindesk 9:13 How Eli Got Into Crypto 14:42 Challenges of Being a Crypto Journalist 16:55 Deciding What to Cover 17:51 The Crypto Journalism Balance 19:42 Coindesk’s Niche 20:33 Coindesk’s Journey 22:35 Hiring 23:44 Coindesk’s Disclosures 27:46 Due Diligence Process 30:32 Eli’s Proudest Scoop 30:50 Constitution DAO Story 33:00 Younger vs. Older Journalists 38:44 New Media Journalists 40:52 Where to Get Alpha 43:30 Do Kwon’s Coindesk Story 46:13 Anon Leads 47:22 Generational Connections 50:20 Average Future of Crypto Journalists 52:22 Going to Journalism School 53:16 The Future of Crypto Journalism 55:28 Coindesk’s Future 57:22 Poaching From TradMedia 59:33 Hierarchy & Flat Organizations 1:05:26 Closing

------ Resources:

Eli Tan https://twitter.com/elitanjourno 

Casey Craig https://twitter.com/caseycraig_ 

----- Not financial or tax advice. This channel is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This video is not tax advice. Talk to your accountant. Do your own research.