Podknife - Voice Marketing from Stubb's BBQ - Alexa Skill by Voice Marketing with Emily Binder

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Voice Marketing from Stubb's BBQ - Alexa Skill

Podcast |: Voice Marketing with Emily Binder
Publisher |: Emily Binder
Media Type |: audio
Podknife tags |: Business,; Management & Marketing,; Technology,; Voice
Categories Via RSS |: Business,; Marketing,; Technology
Publication Date |: Oct 08, 2018
Episode Duration |: 00:02:01

The legendary Stubb's BBQ is on Alexa. Strong brand, creative use of voice - great start with voice branding here. Archival recordings bring the figurehead C.B. Stubblefield to life for a warm, delightful interaction right in the customer’s kitchen.

Hear my 6-minute podcast for more analysis of this fun voice marketing effort by Proof Advertising in Austin, TX.

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