UGC Creators Vs Micro-Influencers -- Danil Saliukov // Insense
Publisher |
I Hear Everything
Media Type |
audio
Categories Via RSS |
Business
Careers
Marketing
Publication Date |
Aug 19, 2023
Episode Duration |
00:17:26

Danil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Traditionally, companies would seek out the services of creative agencies and production studies to create content on their behalf. However, the social media landscape has created a shift in content, and in order to produce the amount of content brands require for their campaigns and channels, brands have started collaborating with UGC creators and micro-influencers. Today, Danil discusses the difference between UGC creators and micro-influencers. Show Notes

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Danil Saliukov, CEO and Co-Founder of Insense, discusses the difference between UGC creators and micro-influencers.

Danil Saliukov, CEO and Co-Founder of Insense, looks at the differences between UGC and influencers. Traditionally, companies would seek out the services of creative agencies and production studies to create content on their behalf. However, the social media landscape has created a shift in content, and in order to produce the amount of content brands require for their campaigns and channels, brands have started collaborating with UGC creators and micro-influencers. Today, Danil discusses the difference between UGC creators and micro-influencers. Show Notes

Connect With:

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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