Trends On Media & Innovation
Publisher |
PRovoke Media
Media Type |
audio
Categories Via RSS |
Business
Business News
Marketing
News
Publication Date |
Jun 22, 2015
Episode Duration |
00:52:24
Media watcher Sam Whitmore visits the Echo Chamber to discuss media and pitching trends: the science of headline writing, Re/Code's sale to Vox, multichannel storytelling and the lost art of "real-time persuasion." Also on the agenda, Ketchum's global tech lead Susan Butenhoff talks about how to use the word "innovation" in a way that's not overused and tired — and why, when and where consumers are willing to pay a premium for "innovation."

This episode currently has no reviews.

Submit Review
This episode could use a review!

This episode could use a review! Have anything to say about it? Share your thoughts using the button below.

Submit Review