I recently caught up with Aleen Dreksler, the CEO and Co-founder of Betches, to discuss all things business scaling, launching into new verticals, and growing as a leader. What started off as a satirical blog for millennial women is now a massive multimedia platform and entertainment company, but Aleen and her co-founders have stayed true to their voice and community through it all. Aleen highlights her hiring strategy, how she approaches challenging conversations, and tools for shifting out of the scrappy entrepreneurial mindset and into her role as CEO. We also chat about the latest Betches venture, Faux Pas canned cocktails, and other projects Aleen is currently working on.
IN THIS EPISODE, WE TALK ABOUT:
The best business advice Aleen received in the early days of Betches
Taking calculated risks and prioritizing where your resources are best spent
How motherhood has changed Aleen’s mindset around business
Learning to trust your intuition
How to figure out the next best step for your company
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