CID Student Ambassador Hubert Wu interviews James Breiding, Research Associate at CID on his upcoming book "Too small to fail: why small countries are outperforming larger ones and what lessons can be learned". Recorded on November 18th, 2016. ‘Too Small to Fail’ analyzes a number of successful countries that have created virtues out of their physical limitations. It attempts to understand what they do differently and why they seem to do it better. Why are they better-educated, more egalitarian, and wealthier? R.James Breiding is the author of Swiss Made - The Untold Story behind Switzerland's Success. Published in 10 languages and offered by 50 Swiss ambassadors as a diplomatic gift, ‘Swiss Made’ has become the most authoritative work on Swiss socio-economic history. Mr. Breiding is a graduate of IMD Lausanne and the Harvard Kennedy School. He has been selected as a fellow by Harvard University's Center for International Development in connection with his research on Swiss Made. His work has been widely published in publications like the Economist, the Financial Times, the Wall Street Journal, and the New York Times, etc. He worked as a chartered accountant and senior manager at Price Waterhouse Coopers; a director at NM Rothschild + Sons; and managing director at Templeton Investment. He founded, with the assistance of Sir John Templeton and other prominent investors, Naissance Capital, a Swiss ‘boutique’ Investment firm. He is a Swiss citizen.