What if, for over a decade, you sat on an empire that was worth hundreds of millions of dollars? Everyone is in agreence, that's enough cash to start an amazing party. But fast forward only a few years and...POOF! you're gone, besides a meager memory in the only piece of history that you could have possibly existed. How is that possible? How does a company go from being one of the most profitable in the entire world, to the worst disaster since Hiroshima? The war between Betamax and VHS; the influence of the dirty back room; the advent of digital streaming services! Could wisdom and foresight have saved the poor mom and pop video shop? Join Dana Buckler, along with Jonathan Genevea, both experts in the lush and vibrant field of entertainment, as they explore the history of the video store, from the very conception, to the ultimate demise of an entire industry. www.twitter.com/howisthismovie www.hitmpodcast.podomatic.com Hitmpodcast@gmail.com www.hitmpodcast.blogspot.com www.facebook.com/howisthismovie