The Queen of Viral Apps Whose Story-Telling Company has GenZ's Hooked with Prerna Gupta, Founder and CEO of Hooked
Podcast |
Woman Inc.
Publisher |
Inc. Magazine
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Publication Date |
Feb 11, 2022
Episode Duration |
00:32:53
Hello beautiful Woman Inc. listeners! My guest this week is Prerna Gupta, the Founder & CEO of Hooked, the #1 storytelling platform in the world with short form content available via text, audio, and video. You'd probably recognize them for their viral stories told via text message. If you don't recognize the Hooked name right off the bat, just know that they are obsessed over by more than 100 million consumers, with their largest audiences being Millennials and Gen Z. Some call her the "teen whisperer" and the "queen of viral apps." She got this nickname because as a serial entrepreneur she has reached over 1 billion people with her mobile apps -- it's an incredible accomplishment which not many (esp. female founders of color) have accomplished. She is an open book, has so much wisdom to share, and is such an inspiration for young women everywhere. Hooked’s investors include Ashton Kutcher, Stephen Curry, Kevin Durant, LeBron James, Mariah Carey, Jamie Foxx, Joe Montana, and more. She is a woman who I am so proud to have on the show and who’s story I believe will absolutely inspire you to bet on yourself. Now, let’s get over to my conversation with Prerna. 

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