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The marketing agency of the future

Podcast |: The Marketing Companion
Publisher |: Mark Schaefer
Media Type |: audio
Podknife tags |: Business,; Comedy,; Management & Marketing
Categories Via RSS |: Business,; Careers,; Marketing
Publication Date |: Jan 09, 2018
Episode Duration |: 00:40:15

Special guest Mitch Joel, president of Mirum, discusses the challenges of the modern marketing agency. What are the implications of higher levels of competition, the trend toward bringing work in-house, the impact of AI and other new technologies, and the emerging eCommerce on-ramps? You won't want to miss this fascinating discussion!

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