Ariane Goldman, Founder & CEO of HATCH Ariana is the founder and CEO of HATCH, the premier destination and lifestyle brand for women before, during and after pregnancy. Since its launch in 2011, HATCH offers chic maternity clothing and “mama safe” clean beauty products that directly address the issues women face throughout their pregnancy and into postpartum. Seeking chic and elevated maternity clothing, Ariane developed HATCH in 2011 to fill that void in the maternity market with solution-driven designs that enable women to invest in the clothing, well past pregnancy. In scaling her business, Ariane has built HATCH as a trusted name in the market becoming the go-to maternity brand for partnerships with high profile retailers including Nordstrom, J.Crew, Keds, La Linge, and Target. Her mission was the same as it is today, ten years later: to create a trusted resource for women who want to feel beautiful, confident and stylish during one of life's most rewarding (yet also most challenging) periods.