Podknife - The Ferret’s fact-checking lead Alastair Brian on truth, the media, and trust by Media Voices Podcast

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The Ferret’s fact-checking lead Alastair Brian on truth, the media, and trust

Podcast |: Media Voices Podcast
Publisher |: Media Voices
Media Type |: audio
Podknife tags |: Business,; Interview,; Media
Categories Via RSS |: Business
Publication Date |: Jan 31, 2022
Episode Duration |: 00:41:54

This week's guest is Alastair Brian, fact-checking lead at The Ferret. He spoke about out the realities of modern fact-checking (it’s like Sisyphus on steroids), how to win over new readers who don’t have a pre-existing trusted relationship, and how community is at the heart of any sustainable revenue stream

In the news roundup the team discusses the battle for Spotify's soul, Google's latest plan to replace the third-party cookie, a Tortoise, and local newspaper group Archant being back up for sale after only 18 months. As of the time this episode goes live, we have lost our bet about Taylor Swift.

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