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The Evolution Of Market Intelligence Platforms

Podcast |: MarTech Podcast // Marketing + Technology = Business Growth
Publisher |: I Hear Everything
Media Type |: audio
Podknife tags |: Business,; Careers,; Interview,; Management & Marketing,; Personal Journals,; Technology
Categories Via RSS |: Business,; Careers,; Marketing
Publication Date |: Mar 25, 2024
Episode Duration |: 00:14:39

Description
iTunes Summary

Melissa Sargeant, CMO at AlphaSense, delves into marketing functions, company growth, and the evolutions of marketing intelligence. In the past, gathering market intelligence was a manual and time-consuming process that was prone to oversight. However, modern marketing intelligence platforms bring together data from internal and external sources providing a more holistic view of the market and enabling better and faster business decisions. Today, Melissa discusses the evolution of market intelligence platforms. Show Notes

Connect With:

Melissa Sargeant: sense.com/">Website // LinkedIn
The MarTech Podcast: Email // LinkedIn // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Melissa Sargeant, CMO at AlphaSense, discusses the evolution of market intelligence platforms.

Connect With:

Melissa Sargeant: sense.com/">Website // LinkedIn
The MarTech Podcast: Email // LinkedIn // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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