Podknife - Texts May Beat Phone Calls for Survey Honest Answers by 60-Second Tech

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Texts May Beat Phone Calls for Survey Honest Answers

Podcast |: 60-Second Tech
Publisher |: Scientific American
Media Type |: audio
Podknife tags |: Science & Medicine,; Technology
Categories Via RSS |: Science & Medicine,; Technology
Publication Date |: May 24, 2012
Episode Duration |: 00:01:24

A study of 600 iPhone users found that people are more likely to provide honest and accurate information via text messages than voice interviews. Larry Greenemeier reports

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