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All doctors tell us to take prenatal vitamins but never tell us which ones to take or what to look for in a supplement. The supplement industry is highly unregulated and often uses a one-size-fits-all approach.
Alex Taylor and Victoria Thain Gioia, co-founders and co-CEOs of Perelel, both came to this realization after experiencing their own challenges with prenatal vitamins. Despite having different backgrounds, but similar struggles, they joined forces to close this gap in the market.
As women's health advocates, Alex and Victoria did extensive research into what women's health needs are at each stage of their hormonal lives. With the help of a team of doctors and women's wellness experts, they created a line of vitamins with high-quality ingredients completely tailored to your individual hormonal cycle.
Perelel packs allow women to be their own health advocates no matter where they are in their reproductive life cycle.
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Big Ideas:
The challenges of navigating the unregulated supplement industry, especially in regard to women’s health
How to be your own advocate on your health journey
How to have a successful co-founder relationship
Managing life as a founder and a mom
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