#666 One thing is clear—lazy content creation won't get you anywhere online today! So how do you grab attention and get audiences to focus? One way to do it is through pattern interrupts. If you don't know what I'm talking about, maybe you've seen this technique in action during the Super Bowl commercials. In fact, a clever Tubi ad spot had me and thousands of other people scrambling in just fifteen seconds. Listen in on today's episode for my reaction! But you don't have to resort to trickery to create memorable content that stands out. Subtle yet effective ways to leverage pattern interrupts exist and work wonders in video, audio, or any other medium. So much so that they've become essential for modern content creation. Tune in to hear about some of the tactics I use that have delivered great results! Show notes and more at SmartPassiveIncome.com/session666.

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