Podknife - Sold! Auctions (Part 2) by Linear Digressions

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Sold! Auctions (Part 2)

Podcast |: Linear Digressions
Publisher |: Ben Jaffe and Katie Malone
Media Type |: audio
Podknife tags |: Data Science,; Machine Learning,; Technology
Categories Via RSS |: Technology
Publication Date |: Jan 25, 2016
Episode Duration |: 00:17:27

The Google ads auction is a special kind of auction, one you might not know as well as the famous English auction (which we talked about in the last episode). But if it's what Google uses to sell billions of dollars of ad space in real time, you know it must be pretty cool. Relevant links: https://en.wikipedia.org/wiki/English_auction http://people.ischool.berkeley.edu/~hal/Papers/2006/position.pdf 060801.pdf">http://www.benedelman.org/publications/gsp-060801.pdf

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