Social media platform X has introduced a new feature called "AI Audience" that enables advertisers to define target audiences using AI. Advertisers can input a brief description of their target audience, and X's AI system will generate a pool of relevant users within seconds. While some users praised the feature as a game changer, others expressed concerns about potential biases and stereotypes. The move aligns with X owner Elon Musk's proactive approach to integrating AI into the platform. Despite some skepticism, the overall response to the new feature has been positive, with users seeing it as a smart development for advertisers.

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