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Emmy award-winning filmmaker Mariana Henninger takes center stage as she shares her insights into the business world through the lens of video storytelling. We talk about the secrets of creating brand videos that not only capture attention but also forge powerful emotional connections and build trust with new audiences. Mariana shares her fascinating journey from Brazil to bustling New York City and how this vibrant backdrop shaped her career in brand storytelling, ultimately leading to her role as the founder of Brand Magnetic.Venturing further, Mariana helps us navigate the often daunting world of getting in front of the camera. She offers practical strategies for overcoming camera shyness by focusing on the power and essence of the message rather than personal insecurities. The conversation highlights the true essence of storytelling in enhancing brand identity, emphasizing that understanding your audience and crafting a relatable narrative can set your business apart in a sea of competitors.This episode also shines a light on the art of scripting, consistency in podcasting, and the thrilling projects Mariana has lined up at Brand Magnetic. From exploring cost-effective ways to produce impactful videos to celebrating a year of podcasting success, we promise an engaging listen that is packed with actionable insights. Whether you're a seasoned entrepreneur or just starting your journey, Mariana's wisdom offers a guiding light in the ever-evolving landscape of online business.

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Welcome to Scale 2 the Top," the essential podcast for business leaders and HR...

Listen on: Apple Podcasts   Spotify