Sam’s guest this week is a double Olympic gold medallist, the President of World Athletics but perhaps best known as the man who delivered London 2012.  Lord Coe breaks down the importance of building world class teams with a shared vision, something he experienced in the build-up to the Games. The pair discuss the need to create an environment where people can flourish and, crucially, able to challenge those in a leadership role. They discuss dealing with criticism and techniques to successfully get people onboard when things are challenging. Don’t just keep asking how, ask why.  Use #CaptainsPod to get in touch with Sam on social media.  Email: captains@crowdnetwork.co.uk  LinkedIn: Captains with Sam Warburton  Twitter: @samwarburton_  Instagram: @samwarbs  TikTok: @samwarbs Find out more about the online Sport Business, Management and Policy masters degree at Manchester Metropolitan University here: https://globalonline.mmu.ac.uk/online-courses/msc-in-sport-business-management-and-policy/?utm_source=Sport_Social_Podcast&utm_medium=Podcast&utm_campaign=Sport_Social_April_2023  Learn more about your ad choices. Visit megaphone.fm/adchoices