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Collaboration is the process of two or more people or organizations working together to complete a task or achieve a goal. Collaboration is similar to cooperation. Most collaboration requires leadership, although the form of leadership can be social within a decentralized and egalitarian group.

With the dominance of e-commerce and the competitive marketing landscape to capture views and dollars, every edge counts. consumer demands change daily and the customer experience means the difference between success and failure for all retail companies today. What will give you the edge?

Join me in this episode as Warren Richmond, CEO of Olivan SCM tells us why it is so important for our marketing and supply teams work more closely together, what end to end efficiency means for customer experience, 3 ways your teams can start collaborating today and who Olivan SCM is and their vision of the future.