Podknife - SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright by The Official SaaStr Podcast: SaaS | Founders

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SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright

Podcast |: The Official SaaStr Podcast: SaaS | Founders | Investors
Publisher |: SaaStr
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Investing,; SaaS,; Startups,; Technology
Categories Via RSS |: Business,; Technology
Publication Date |: Sep 07, 2022
Episode Duration |: 00:29:00

How do you build a sales organization from scratch? How do you go from $0 to $1M ARR and beyond? What about moving from founder-led sales to building a sales team and scaling your revenue growth?Demodesk’s CEO, Veronika Riederle, and VP of Revenue, Lauren Wright, answer the most pertinent questions on scaling a SaaS start-up as they take us through lessons learned from the three stages of growth.

Full video: https://youtu.be/sAXI0nP2YW4

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