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Ric Wilson - Director Sports Marketing at Nike
Publisher |
The Sole Chronicles
Media Type |
audio
Categories Via RSS |
Business
Marketing
Publication Date |
Nov 11, 2020
Episode Duration |
00:53:35

Ric Wilson, the Senior Director Sports Marketing at Nike shares his 25 year sports industry experience having had positions at the Jordan Brand, Converse and Nike. A former NBA player, during his career in sports marketing, Ric has been responsible for setting the long-term direction and strategy for basketball, identity partnerships, organic brand initiatives, and endorsement agreements for superstar players such as Dwayne Wade, Rasheed Wallace, Kevin Garnett, and Kobe Bryant.

Listen to Ric's Sole Chronicles for a story that is an intersection of sports, basketball, race, and balancing corporate and family life.

 

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