Many financial institutions struggle when it comes to building engagement with customers in a timely and impactful manner. More than ever, there is a need for ongoing dialogue that assists customers in better managing their finances. One way to improve the effectiveness and efficiency of customer communication is with texting solutions, connecting with customers in real-time using messaging that gets attention far greater than traditional channels. My guest on the Banking Transformed podcast is Scott McArthur, CRO of Statflo. Scott discusses the power of intelligent conversational texts, and how this channel can improve satisfaction and financial results. This episode of Banking Transformed is sponsored by Statflo Statflo provides the leading compliant business text messaging platform that enables Financial Institutions to have productive, two-way conversations with their customers. With seamless integrations to existing CRM/core systems, full customer context, and rich shareable content, customer-facing teams have all the tools they need in a single platform to engage, retain, and grow their customer base. For more information visit statflo.com