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If I take a look at your slide deck or presentation outline and I can’t tell that the content is yours (vs. another speaker on your topic), you’re in danger of being a commodity speaker.
Commodity speakers are undifferentiated and interchangeable.
It will be harder for you to attract higher-profile speaking engagements, raise your speaking fees, and generate quality leads at your presentations.
What you want instead is for your content to position you as a thought leader. You will have a much bigger impact on your audiences and your speaking will be an effective marketing channel and revenue stream in your business.
How do you know if you’re in the commodity speaker category? What can you do to position yourself as a thought leader?
Attend our free live training on "Speaking for Income & Impact: The 3 Key Elements You Need (and What’s Getting In Your Way) to Go from Commodity Speaker to Thought Leader."
Register at https://www.speakingyourbrand.com/training/.
You'll learn:
Join your host Carol Cox of Speaking Your Brand for this webinar.
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