Podknife - Rebranding by The BBC Academy Podcast

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Rebranding

Podcast |: The BBC Academy Podcast
Publisher |: BBC
Media Type |: audio
Podknife tags |: Broadcast Journalism,; Education,; Society & Culture,; Technology
Categories Via RSS |: Education,; Society & Culture
Publication Date |: Sep 23, 2011
Episode Duration |: 00:18:28

Simon Smith discusses the pros and cons of rebranding with Jeff Anderson, editor of Watchdog and Mary Kalemkerian, head of programmes for Radio 4 Extra. And joining Simon down the line is Steven November, executive producer of ITV’s Emmerdale.

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