Podknife - Ramping Your Brand For Exponential Growth by Duct Tape Marketing

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Ramping Your Brand For Exponential Growth

Podcast |: Duct Tape Marketing
Publisher |: John Jantsch
Media Type |: audio
Podknife tags |: Advice,; Business,; Entrepreneurship,; Interview,; Management & Marketing
Categories Via RSS |: Business,; Entrepreneurship,; Marketing
Publication Date |: Nov 24, 2021
Episode Duration |: 00:26:22

In this episode of the Duct Tape Marketing Podcast, I interview Dr. James Richardson. James is the founder of Premium Growth Solutions, a strategic planning consultancy for early-stage consumer packaged goods brands. As a professionally trained cultural anthropologist turned business strategist, he has helped nearly 100 CPG brands with their strategic planning. He is the author of Ramping Your Brand: How to Ride the Killer CPG Growth Curve. He also hosts his podcast – Startup Confidential and routinely appears in trade magazines serving the CPG industry.

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