S E22: Price Discrimination - Why some people pay less
Media Type |
audio
Podknife tags |
Business
Economics
Education
Categories Via RSS |
Business
Courses
Education
Science
Social Sciences
Publication Date |
Dec 15, 2020
Episode Duration |
00:17:12

Discounts for the elderly or students may seem generous - but they win more customers. When businesses ask how they can make as much money as possible from each customer, they need a sophisticated pricing strategy. Betsey Stevenson and Justin Wolfers take a look at who gets a discount and why.

Co-host: Nastaran Tavakoli-Far. Editor: Alastair Elphick. A Modulated Media Production

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Different prices for the same product = More customers

Discounts for the elderly or students may seem generous - but they win more customers. When businesses ask how they can make as much money as possible from each customer, they need a sophisticated pricing strategy. Betsey Stevenson and Justin Wolfers take a look at who gets a discount and why.

Co-host: Nastaran Tavakoli-Far. Editor: Alastair Elphick. A Modulated Media Production

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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