Podcasts Tomorrow are Interactive
Publisher |
Emily Binder
Media Type |
audio
Categories Via RSS |
Business
Marketing
Technology
Publication Date |
Jun 12, 2020
Episode Duration |
00:03:01
The underlying infrastructure of podcasts is RSS feeds. This is a structural limitation on what creators can do to connect the dots and even see analytics accurately. Accurate measurement is still a problem. Enable the Beetle Moment Marketing Podcast interactive voice experiences on Google Assistant or Alexa and enjoy voice control for episodes by topic or keyword. Podcasting must become more interactive to evolve out of the web 2.0 format.

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