Podknife - Podcast: Paul Dyer On Friction Fatigue by The PRovoke Media Podcast

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Podcast: Paul Dyer On Friction Fatigue

Podcast |: The PRovoke Media Podcast
Publisher |: PRovoke Media
Media Type |: audio
Podknife tags |: Business,; Communication,; Interview,; Management & Marketing,; Public Relations
Categories Via RSS |: Business,; Business News,; Marketing,; News
Publication Date |: Oct 19, 2021
Episode Duration |: 00:33:14

In this PRovoke Media podcast, Lippe Taylor CEO Paul Dyer discusses his new book Friction Fatigue, in which he challenges brands to accept the failures of advertising and start engaging consumers on their own terms.

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