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"The most exciting new podcast in the startup world.” - Eric Ries, Founder, and NYTimes bestselling author

This plog (podcast+blog post mashup) is called “Ready, Fire, Aim”.

Early on my career, I would create really detailed business plans for a company or product launch, months and sometimes years before launching something. And then I went through Y Combinator and learned from Paul Graham that business plans actually show a lack of knowledge of how things work, how startups work, and how relationships with customers work. There's just so much you can’t know until you launch the first version of your idea.

Listen to this episode to learn more.

You can email James questions directly at askbelowtheline@gmail.com or follow us on Twitter @ twitter.com/gobelowtheline — “Below the Line with James Beshara" is brought to you by Straight Up Podcasts LLC