Podknife - Pe276 How to Start a Cannabis Brand in 2023 by Periodic Effects: Cannabis Science Podcast

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Pe276 How to Start a Cannabis Brand in 2023

Podcast |: Periodic Effects: Cannabis Science Podcast
Publisher |: Wayne Schwind
Media Type |: audio
Podknife tags |: Business,; Interview,; Management & Marketing,; Marijuana,; Science & Medicine
Categories Via RSS |: Education,; Health & Fitness,; Medicine
Publication Date |: Jul 29, 2022
Episode Duration |: 00:57:12

Starting a cannabis company is difficult, even more so in an already developed market. We discuss new industry trends and niche marketing with Bethany Gomez, Co-Founder & Managing Director, Brightfield Group.

Chapters:

00:00 - Intro, Bethany Gomez, Brightfield Group

07:35 - Gathering Cannabis Market Insight

11:39 - CBD Products and Hemp Insights

24:14 - How to Brand a Marijuana Business in 2023

30:10 - The Future of Cannabis Branding

38:45 - Social Listening: Harnessing Data Sources

55:29 - Outro, Contact Bethany

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