How do Dispensaries take the leading cannabis science and connect it to merchandising and sales? How can Budtenders communicate the science to consumers for the best experience possible? What strategies lead to repeat customers and word-of-mouth marketing? We answer those questions and more with our guest Andrea Sparr-Jaswa, Director of Education at Farma, a dispensary in Portland, Oregon.

JOB OPPORTUNITY: Farma [Careers] is always looking for compassionate and curious team members, discussed at end of episode.