Podknife - Partner Content: Hacks & Flacks On PR Measurement by The PRovoke Media Podcast

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Partner Content: Hacks & Flacks On PR Measurement

Podcast |: The PRovoke Media Podcast
Publisher |: PRovoke Media
Media Type |: audio
Podknife tags |: Business,; Communication,; Interview,; Management & Marketing,; Public Relations
Categories Via RSS |: Business,; Business News,; Marketing,; News
Publication Date |: May 24, 2016
Episode Duration |: 00:41:55

This week, the Echo Chamber is hosting content from its podcast partner March Communications that puts on the popular Hacks & Flacks podcast. In this episode, Katie Delahaye Paine — also known as the Measurement Queen — explains how to create a culture of measurement within a PR agency or internal marketing department, and also shares her perspective on the tech businesses use to monitor and measure their work. You can follow Hacks & Flacks on Twitter @hacksflacks.

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