Today, I’m excited to share my conversation with master marketing consultant and the CEO of Sharma Brands, HOOX, and 1180, Nik Sharma. His impressive client list includes Feastables, Chamberlain Coffee, Roc Nation, Everlane, Jim Beam, Poo~Pourri, and many more! Throughout our chat, Nik breaks down the anatomy of an efficient ad, shares his techniques for growing and selling your brand online, and how to increase your audience engagement. Nik emphasizes that nailing your organic social presence will build brand awareness and drive sales. Plus, he discusses the best starting point and where to make early investments when launching your business. Listen in if you are ready to sell your brand online and take your business to new heights. IN THIS EPISODE, WE TALK ABOUT: - How Nik divides time between his multiple companies  - Why you should have a business coach  - The best starting point and early investments when launching your brand  - An exercise for targeting audiences beyond your circle - Understanding the qualities of an efficient ad  - Ways to position yourself as a premium brand - The significance of networking and authentic connections RESOURCES - Mentor Pass - DM me the word “POWER” on Instagram for The Power Nine - Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.  - Sign up for The Spritz newsletter at litepink.com! CONNECT WITH NIK Follow Nik on Twitter: @mrsharma Connect with Nik on LinkedIn Subscribe to Nik’s Newsletter Check out Nik’s Website  Listen to Limited Supply CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business