Podknife - Nickelodeon CMO Pam Kaufman - The Millennial Story by Madison & Culture

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Nickelodeon CMO Pam Kaufman - The Millennial Story

Podcast |: Madison & Culture
Publisher |: Young & Rubicam
Media Type |: audio
Podknife tags |: Advertising,; Creativity,; Interview,; Media,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Sep 19, 2017
Episode Duration |: 00:38:09

Praised for constantly imagining new live experiences and creating thriving partnerships, Nickelodeon CMO and President of Consumer Products Pam Kaufman shares insights on brand evolution beyond screens. Television isn’t dead, but never underestimate the importance of family, and its impact on future generations of consumers.

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