Michael Rothman
Podcast |
Ad Age Ad Lib
Publisher |
Ad Age
Media Type |
audio
Categories Via RSS |
Business News
News
Tech News
Publication Date |
Nov 22, 2017
Episode Duration |
00:43:44

The CEO and co-founder of Fatherly, a New York City-based media start-up that caters to millennial dads, is himself not a father. Rather Rothman, whose last gig was as Thrillist’s first business-side hire, is a digital media vet. On this episode of Ad Lib, he discusses building a media business on the back of curated content and newsletters — and ultimately scaling up original content, going deep on Facebook and expanding into events. He also shares the details of a certain X-rated patent he attempted to file at the ripe old age of 11.

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