Meta has identified a network of deceptive content on Facebook and Instagram generated by artificial intelligence, attributed to a Tel Aviv-based marketing firm. The content, posing as comments from Jewish students and African Americans, targeted audiences in the US and Canada, praising Israel's handling of the Gaza war. This marks the first time Meta has disclosed the use of text-based generative AI technology in influence operations. The company removed the campaign early and says it has not impeded their ability to disrupt influence networks, but raises concerns about AI-generated disinformation in elections.

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