Melissa Mash of Dagne Dover - Building the Company You Want
Podcast |
Entreprenista
Publisher |
Entreprenista Media
Media Type |
audio
Categories Via RSS |
Business
Careers
Entrepreneurship
Marketing
Publication Date |
Jul 01, 2019
Episode Duration |
00:51:18

There’s something to be said about building the company you want. Just ask Melissa Mash, who says she never had any doubts about her company reaching its goals! Melissa is the CEO and Co-Founder of Dagne Dover — Designer Handbags For A Life In Motion, fusing fashion with athlete-caliber function. Melissa joins Socialfly Co-Founder Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success and building her company from the ground up, along with a surprise.

In this episode:

  • How Melissa’s husband persuaded her to go to business school because of the network it provides, and how this decision has really paid off
  • Melissa’s incredible alignment with her co-founders and why the remarkable company culture they’ve built is so important 
  • How Melissa and her team raised $200,000 from friends and family to prove out the business, and how they launched with two products that were merely “coming soon”
  • The 1,000 person focus group on the biggest handbag frustrations that shaped the initial products
  • Why team meetings and communication have been a cornerstone of success at Dagne Dover
  • Moving forward when things are hard, and doing things you’ve never done before to reach your goals
  • The importance of flexibility, good vibes and calm confidence

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