Podknife - Marketing : The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing. by Making Data Simple

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Marketing : The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.

Podcast |: Making Data Simple
Publisher |: IBM
Media Type |: audio
Podknife tags |: Artificial Intelligence,; Data Science,; Interview,; Technology
Categories Via RSS |: Business,; Entrepreneurship,; Technology
Publication Date |: Feb 01, 2023
Episode Duration |: 00:28:31

Marketing : The Power of Scarcity with Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.

01:41 Meet "Marketer" Mindy Weinstein
04:42 Technology in Marketing
07:50 One of the top women in digital marketing
09:12 The power of scarcity
19:16 Four types of scarcity
20:41 Bourbon scarcity
21:47 Businesses leveraging scarcity

LinkedIn: linkedin.com/in/mindydweinstein

Website: https://www.persuasioninbusiness.com/book, https://www.marketmindshift.com/

Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

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