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Marketing in 2022 - What To Expect and Know For Digital Marketing
Podcast |
MAP IT Marketing
Publisher |
Rachel Klaver
Media Type |
audio
Categories Via RSS |
Business
Publication Date |
Dec 23, 2021
Episode Duration |
00:21:00

It’s the end of 2021, and 2022 is looming. I’ll tell you what I’d like for the New Year. It’s very simple.

  1. Some plans to stay put and work out
  2. To have limited change

However the last two years have shown me that I have very little control over both of those things! And, if there’s anything I’ve learned about digital marketing, it will change no matter whether we’re ready for it or not! (even if we’re all like ‘Please, we’re still trying to cope with a pandemic here!’)

 

I’ve taken a look at the marketing changes and trends and walk through with you the eleven key trends I believe are going to impact our marketing in 2022. Have a listen, make some notes and add some of these into your own marketing strategy. 

 

If you've got questions or need some help around any of these, do join our MAP IT Marketing group on Facebook

 

Today we cover

  • I0S15 and the impact on email marketing
  • The rise and rise of short form video
  • Live shopping
  • Chatbot marketing (going deeper)
  • The changes to content marketing
  • The need for more customisation
  • Collaborations for creativity
  • The rise of audio
  • Why SEO is getting visual
  • The continued exodus away from Facebook
  • Privacy policies

Important Links

Rachel’s YouTube Channel

Register interest in our MY MAP IT MARKETING COURSE

 

Other recommended Episodes

How I repurpose content

Getting over video fears

How to get more ECommerce Sales

 

See omnystudio.com/listener for privacy information.

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