Episode 158 / Do you want to change genres, but aren’t sure if your readers will follow you? Dark romance author Maria Luis shares how she brought her contemporary steamy romance to her new dark romance books. We also delve into reader expectations and moving away from a rapid release schedule. 

Maria’s website: www.marialuis.org

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Show notes:

• How focusing on living in the present and spending less time on social media helps produce better mental health
• How Maria became more intentional about incorporating tropes into her books and how it pays off in marketing
• Maria is a mood writer and describes how she leans into that when planning and drafting a book and how it helped her when she transitioned to a new genre
• Maria’s advice for new authors and what she’d do differently if she were starting over today
• How Maria mines the “popular highlights” of her current books to create blurbs and ad copy and research what her readers want
• How Maria used free short stories in her newsletter for a year prior to changing genres to bring her readers along to the new genre

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More links: 

The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

Jami’s Launch Plan https://www.jamialbright.com/launchplan

Jami’s books https://amzn.to/3wSraA5

Sara’s books https://www.sararosett.com/bibliography/

Resources from the Author and Reader Community to Help Ukrainians