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The body of a presentation consists of facts, and stories supporting those facts.
A Story, in this context, is a description designed to interest, amuse, or instruct the audience. Narratives are excellent for clarifying messages because those hearing them go into the hard drive of their brains and find files similar to the tale.
The connections made between the story being told and the receiver’s personal experience is far better than just hearing facts or looking at statistics.
Suppose one of the points you are making is honesty.
To support that attribute, you could talk about Abe Lincoln. According to one story, whenever he realized he had shortchanged a customer by a few pennies, he would close the shop and deliver the correct change, regardless of how far he had to walk.
You could also talk about George Washington. Legend has it that when George Washington’s father asked him whether he’d chopped down his cherry tree, young Washington said, “I cannot tell a lie, I did it with my little hatchet.”
Those are both great stories. They reinforce the point of honesty. The problem is, most people have heard them.
Most hearing your story will have a similar one and the point you are making will help them GET IT!
Personal stories are best for reinforcing points because NO ONE, unless you’ve given permission, can tell your story.
Follow this advice and use personal stories to reinforce the points in the body of your speech and I guarantee it will be absolutely, positively – NO SWEAT!
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About the Author Fred E. Miller is a speaker, an international coach, and the author of the books, “NO SWEAT Public Speaking!” and “NO SWEAT Elevator Speech!”
Businesses, Individuals, and Organizations hire him because they want to improve their Networking, Public Speaking, and Presentation Skills.
They do this because they know: Speaking Opportunities are Business, Career, and Leadership Opportunities.
They also know: We perceive really great speakers to be Experts. We like to work with Experts.
He shows them how to: Develop, Practice, and Deliver Fantastic Presentations! with – NO SWEAT!
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Subscribe to my YouTube Channel, Podcast Channel, and connect with me on LinkedIn and Facebook.
My books can be purchased on amazon.com. “NO SWEAT Public Speaking” “NO SWEAT Elevator Speech!”
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