In this episode of Nonprofit Architect, Travis talks with Jaime Weinfeld, who founded JW Designs with the belief that all people should have access to the expert event, design, and photography services for all of life's special moments. Growing up in the special event industry, Jamie had the pleasure of viewing the good and bad in all aspects of these special moments. 

 Jaime takes pride in working alongside clients planning the "best day ever" or simply capturing the moment your entire family is together again. Jaime shares tried-and-true tips, recommendations, and support that only comes with 15+ years of experience. 

Conversation Highlights: 

{01:07} What is JW Designs  

{04:37} Story of a successful event in May 

{10:03} Comparing  theater experiences, in-person, and Virtual  

{17:08} How you can put together a successful virtual event  

{23:15} How to have an event everyone is talking about 

{24:30} An example of a terrible virtual event 

{28:30} How a virtual event is like a competition  

{30:36} Lead time recommend for marketing a virtual event  

{35:25} Social Media tools for making graphics 

Remarkable quotes: 

Thinking outside of the box, thinking through the box, thinking in a way that allows you to connect your story with those of your audience. 

They tell their friends, and it is free advertising for what you are going to do.  

In a virtual experience, you are not limited geographically, so you can invite people from all over the world.  

Zoom fatigue is a thing.  

They are they are wanting to do the same thing that they did last year, not because it is the best thing to do because they have already done it, and it is easy. 

Make an event that people want to go to, they are going to talk about afterward, that is going to sell out week after week.  

We had multiple people buy multiple tickets for different nights because every night was slightly different.  

Resources: 

facebook.com/jaime.weinfeld  

www.linkedin.com/in/jaime-weinfeld/  

Jaimewdesigns.com  

jaimeweinfeld@gmail.com   

Bio: 

Jaime Weinfeld founded JW Designs with the belief that all people should have access to the expert event, design, and photography services for all of life's special moments.  

Growing up in the special event industry, Jaime had the pleasure of viewing the good and bad in all aspects of these special moments. She realized early on, an event and the moments they produce, should not be filled with stress but rather should be celebrated and captured in their most raw and unique form. Every moment is unique to the people celebrating it and Jaime strives to capture that in her images and feature that in every event she produces.  

Jaime takes pride in working alongside you, your organization, or your small business, during the entire journey, be it planning your "best day ever" or simply capturing the moment your entire family is together again. Jaime is there every step of the way and will provide you with tried-and-true tips, recommendations, and support that only comes with 15+ years of experience. 

Nonprofit Architect Podcast Links  

Website: http://nonprofitarchitect.org  

Community: https://www.facebook.com/groups/NonprofitArchitect