Is it too late to start a podcast in 2023? Rick and Kwadwo discuss this question and more w/ Travis Albritton
Publisher |
Rick Mulready
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Marketing
Publication Date |
Oct 11, 2023
Episode Duration |
00:50:33

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm. His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast production, enabling clients to concentrate on their primary business.In this episode we discuss the advantages and challenges of podcasting, strategies to bolster listener engagement, and introduce you to technical tools that can smoothen the journey for aspiring podcasters.In this episode, you’ll learn:

  • Whether YouTube should be part of your podcasting strategy
  • Podcast production and recording tips
  • Principles for a successful podcast 

Rick Mulready’s Links:

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Travis Albritton’s Links:

Timestamps:00:00 - Introduction01:20 - Podcasting in 2023: Is it too late?10:11 - Why podcast? Find your unique niche13:53 - Podcast as conversation accelerator for purchase decisions19:48 - Intimate experience listening to podcasts while walking21:01 - Video and audio options for podcasting28:11 - Paid traffic, SEO, YouTube in podcasting strategy35:53 - Start with audio, consider adding video later37:13 - Production and recording tips40:54 - Tools exist to repurpose video content for multiple platforms47:18 - Connect with Travis48:07 - Hiring podcast editing servicesPlease support the podcast by giving an honest Rating/Review for the show on iTunes!

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm. His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast prod...

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm. His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast production, enabling clients to concentrate on their primary business.In this episode we discuss the advantages and challenges of podcasting, strategies to bolster listener engagement, and introduce you to technical tools that can smoothen the journey for aspiring podcasters.In this episode, you’ll learn:

  • Whether YouTube should be part of your podcasting strategy
  • Podcast production and recording tips
  • Principles for a successful podcast 

Rick Mulready’s Links:

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Travis Albritton’s Links:

Timestamps:00:00 - Introduction01:20 - Podcasting in 2023: Is it too late?10:11 - Why podcast? Find your unique niche13:53 - Podcast as conversation accelerator for purchase decisions19:48 - Intimate experience listening to podcasts while walking21:01 - Video and audio options for podcasting28:11 - Paid traffic, SEO, YouTube in podcasting strategy35:53 - Start with audio, consider adding video later37:13 - Production and recording tips40:54 - Tools exist to repurpose video content for multiple platforms47:18 - Connect with Travis48:07 - Hiring podcast editing servicesPlease support the podcast by giving an honest Rating/Review for the show on iTunes!

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