Podknife - Is It Time To Rethink Promo Codes? by Sounds Profitable: Adtech Applied

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Is It Time To Rethink Promo Codes?

Podcast |: Sounds Profitable: Adtech Applied
Publisher |: Bryan Barletta,; Podnews LLC,; Sounds Profitable
Media Type |: audio
Podknife tags |: Advertising,; Business,; Interview,; Management & Marketing,; Tech News,; Technology
Categories Via RSS |: Business,; Technology
Publication Date |: Nov 09, 2022
Episode Duration |: 00:23:14

What’s the episode about: If you’re a long time podcast listener, you’re probably familiar with promo codes. In this episode, we discuss how impactful they really are. And, is it possible that they could have even more impact for listeners, publishers, and advertisers? Tom Webster proposes an upgrade. Arielle Nissenblatt and Bryan Barletta are here to discuss with it with him.

Listen to learn about:

A promo code that’s been living rent free in Arielle’s head for 5+ years
Why promo codes work for publishers
A possible upgrade to the promo code system we know and love
Whether or not this potential upgrade would be as impactful for advertisers as it would be for publishers and listeners
How this discussion ties into our recent research studies, After These Messages and We’ll Be Right Back

Links:

Credits:

Hosted by Bryan Barletta, Tom Webster, Arielle Nissenblatt
Sounds Profitable Theme written by Tim Cameron
Produced by: Reece Carman and Ron Tendick
Assembled by: Spooler Media
Hosted by: Omny Studio

See omnystudio.com/listener for privacy information.

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