Instagram can be a lot of fun -- and a lot of stress for entrepreneurs, public speakers, and storytellers who are trying to figure out how to use the platform to connect with their audience. From stories to reels, there's no shortage of ways for you to connect and deepen your relationship -- but how do you do it right? What really matters? And do you have to start dancing and pointing at words on your screen?

I wanted to get to the bottom of it -- so I asked Tyler J. McCall to be do some Instagram myth busting on this episode of the Mike Drop Moment.

We talk about: 

• whether size matters
• how to think about your audience 
• how to streamline your content creation process
• and more 

Tyler J. McCall is a business and Instagram marketing strategist for online business owners and digital entrepreneurs. He focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and community organizing. Since 2015, Tyler has taught thousands of entrepreneurs how to start, grow, and scale their online businesses. He is the founder of the Follower to Fan Society - an online Instagram marketing training program - and of the Online Business Association - the first and only professional association for online business owners and digital entrepreneurs. Tyler is based in Asheville, North Carolina where he lives with his husband Eric. When he’s not coaching or teaching, Tyler enjoys Target runs and road trips…that he documents on his Instagram Stories.

Check out Tyler's webinar: www.tylerjmccall.com/free

Instagram | www.instagram.com/tylerjmccall 

Interested in working with us to craft your #mikedropmoment worthy speech? Learn more here: www.mikeganino.com/apply

Join us on Instagram:

www.instagram.com/mikeganino

www.instagram.com/chloedivita

www.instagram.com/themikedropmethod