Podknife - I started running conversion ads. Should I turn the ad spin back down while it's burning or should I just ride it out? - Frank Kern Greatest Hit by Ask Frank Kern

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I started running conversion ads. Should I turn the ad spin back down while it's burning or should I just ride it out? - Frank Kern Greatest Hit

Podcast |: Ask Frank Kern
Publisher |: Frank Kern
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Management & Marketing
Categories Via RSS |: Business,; Education,; How To,; Marketing
Publication Date |: Jun 14, 2021
Episode Duration |: 00:01:34

So I made a bit of a rookie error here. I started running conversion ads last week, and we got pretty good results. We sold 21 orders overall, 20 purchases of the offer and then 1 purchase of the upsell product, which is a markdown subscription to our on-demand training.

And so I went in earlier this week and put more money behind it, and I wound up changing the conversion event and I didn't notice...

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